By the 2011 election, I was so mentally & emotionally done with all things Macquarie Street that when my sister casually mentioned the Liberal candidate for Newcastle, Tim Owen was carpet bombing local television with this ad, I shrugged.
As far as media buying goes, Newcastle is a pretty expensive market. Political parties’ TV spend in State elections is usually devoted to a few generic ads. A major party candidate producing & buying space for his own TVC? Pretty rare.
Tim Owen’s free-fall from respected senior military officer to politician (a tumble in itself) to bum-fuzzled early retiree from politics to self-confessed liar and taker of cash from Jeff ‘Walking ATM’ McCloy might have come a little earlier if someone – anyone – had done the sums on that ad.